Voice & Tone

VLN's communication style and brand personality.

Voice Principles

• Clear: Simple, direct language
• Professional: Technical but approachable
• Helpful: Solution-oriented
• Modern: Contemporary without being trendy

Tone Examples

Success Messages

✅ "Deployment successful! Your changes are live."

Errors

❌ "Deployment failed. Check logs for details."

Info

ℹ️ "Deploying to production... This may take a few minutes."

Writing Guidelines

• Use active voice
• Be concise
• Avoid jargon when possible
• Use emojis sparingly